Stephen Espinoza, Showtime’s president of sports and event programming, is confident that the upcoming Canelo Alvarez-Jermell Charlo fight will be a massive success at the box office. The event is expected to generate over $20 million in ticket sales, marking the third time in less than six months that a PBC/Showtime Pay-Per-View event has achieved this feat at T-Mobile Arena.
Previous events, including Gervonta Davis’ knockout of Ryan Garcia and Terence Crawford’s stoppage of Errol Spence Jr., generated nearly $23 million and over $21 million in ticket sales, respectively. Espinoza emphasized the significance of these achievements, noting that even UFC has never hit the $20 million mark in its entire history.
The Alvarez-Charlo bout is more than just a fight; it's a special event in the world of combat sports. Charlo, the undisputed junior middleweight champion, has moved up two divisions to challenge Alvarez for his super middleweight titles. A victory for Charlo would place him alongside Crawford as one of only two male boxers to become an undisputed champion in two weight classes during the four-belt era.
Espinoza likened the Alvarez-Charlo matchup to a rare gem in the world of sports, drawing parallels with luxury cars to emphasize its uniqueness and value. This bout is part of a three-fight deal Alvarez has with Al Haymon’s PBC, and it underscores the high level of boxing entertainment that Showtime continues to offer to fans around the globe.
The fight is set to headline Showtime Pay-Per-View’s four-fight telecast on Saturday night, promising boxing enthusiasts a spectacle worth every penny of the $84.99 viewing fee. The anticipation and projected success of this event underscore its significance not just as a boxing bout, but as a historic moment in the sport.
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